elgato
Joined: 24 Feb 2005
Posts: 16923
Location: Texas
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| Posted: Wed Feb 17, 2010 10:46 am Post subject: eBay roll ROI out to all AdCommerce users |
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Good news for eBay AdCommerce users – eBay are rolling out Return on Investment (ROI) data for all users as of today. ROI was released as a trial back in October with a limited number of users invited to join the program, but as of today everyone should be able to see just how much business is generated from the clicks they’re paying for.
There are three measurements that ROI reports on:
Bids Bids & BINS that are attributed to clicks within 30 days of when the click occurred
Items Sold Total units sold as a result of your Ad. This is not the number of listings, rather the units. If you have one multi-item listing and sold 10 units as a result of an ad, 10 will show up in Items Sold
more.. link to news article |
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