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Power Sellers Unite
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elgato
Joined: 24 Feb 2005
Posts: 16923
Location: Texas
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| Posted: Thu Jul 22, 2010 11:11 pm Post subject: Amazon tops $1 billion in mobile sales in past year |
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Amazon.com keeps on cranking out the conventional e-commerce sales—and now it’s also making the register ring through its mobile channel.
In its first-ever disclosure of mobile commerce revenue, Amazon, in its just-released second quarter earnings release, says worldwide mobile commerce sales in the past year topped $1 billion.
“In the last 12 months customers around the world have ordered more than $1 billion of products from Amazon using a mobile device,” says Amazon.com CEO Jeff Bezos. “The leading mobile commerce device today is the smart phone, but we're excited by the potential of the new category of wireless tablet computers. Over time, tablet computers could become a meaningful additional driver for our business.”
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salesonamazon
Joined: 23 Jul 2010
Posts: 15
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| Posted: Fri Jul 23, 2010 11:39 am Post subject: |
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| However the amazon stock AMZN plunged after the market opening on 7/23/10, since the earnings was less than expected |
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elgato
Joined: 24 Feb 2005
Posts: 16923
Location: Texas
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| Posted: Sun Jul 25, 2010 11:12 am Post subject: Re: Amazon tops $1 billion in mobile sales in past year |
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Related to OP:
"Amazon’s mobile milestone is a signal to other retailers, experts say"
Amazon.com Inc., was a master of understatement in a statement he issued yesterday on the company’s 2010 second quarter financial results.
“We’re encouraged by what we see in mobile,” he said.
In the last twelve months, customers worldwide purchased more than $1 billion of products from Amazon using its m-commerce site, mobile app, text message selling program or Kindle e-reader. The number also includes sales of the Kindle hardware itself, not necessarily purchased through a mobile device.
Like the iPad, it’s debatable whether an e-reader is truly a mobile device, as it is not mobile, i.e. ultra-portable, like a smartphone or conventional phone, and does not render an optimized version of an e-commerce site. And sales of hardware like the Kindle not conducted through a mobile device are not m-commerce. But even taking Kindle and e-book sales out of the picture, Amazon has sold hundreds of millions of dollars in the mobile channel.
One way or another, the news should open the eyes of many retailers that have been sitting on the sidelines waiting to see how mobile commerce pans out. As eBay showed last year with $600 million in mobile sales, Amazon has proven this year that there are a number of consumers totally comfortable with purchasing goods on their mobile phones, and that m-commerce is weaving itself inextricably into the fabric of e-commerce.
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