elgato
Joined: 24 Feb 2005
Posts: 17240
Location: Texas
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| Posted: Tue Sep 27, 2011 12:28 pm Post subject: What does Amazon's Fire tablet mean for the marketplace? |
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I've been getting a lot of questions from retailers and Wall St wondering about our thoughts around the Amazon Tablet. In this post, we'll review some of the materials you may not have seen so we're all on the same page and then dig into what this means for Amazon sellers, Amazon Prime and Amazon's 3P marketplace.
Come on baby, light my fire: Background on the Amazon Fire
Amazon is widely rumored to be releasing a more general purpose version of the Kindle this week Wednesday at an event in NY (hey Amzn - I didn't get my invite yet). MG over at TechCrunch seems to have the best info, and most of his datapoints have been confirmed from a couple of sources:
•It will be Android based
•It will have a 7" screen (Like a Nook, but smaller than a 10" iPad), color and multi-touch
•It will be in the $250 price range (about half an iPad)
•It will come with an Amazon Prime membership (remember this)
•It will of course be fully integrated with the Amazon content system - streaming music, Kindle eBooks, streaming movies, cloud, android app store, etc. One analogy I like to use is Amazon has been building the lego blocks for this puppy for years and it's going to be exciting to see how they all come together in one device for the first time.
•It will probably be formally announced this Wednesday, September 28, 2011.
•Amazon 'gets' the importance of Q4 and they learned with the Kindle that they can stimulate a lot of demand, so I suspect they will go earlier and bigger with this device as their confidence is probably higher with a second gen vs. first gen offering.
http://www.amazonstrategies.com/2011/09/what-does-amazon-kindle-fire-tablet-mean-for-the-marketplace.html |
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