elgato
Joined: 24 Feb 2005
Posts: 17240
Location: Texas
|
| Posted: Thu Dec 22, 2011 10:26 am Post subject: Mobile Shopping Doubles: Apple Users Doing the Most |
|
|
The share of U.S. online retail dollars attributable to mobile devices has doubled in the last nine months, according to RichRelevance, which found more than 15 percent of shopping sessions occurred on mobile devices in December.
In April of 2011, just under 9 percent of all shoppers were browsing using a mobile device. By December of 2011, the share had reached 18 percent of all consumers.
Shoppers purchasing from their mobile devices represented 3.74 percent of total sales in December, up from 1.87 percent in April of 2011. iPad and iPhone shoppers accounted for 90% of all mobile purchases in December, up from 88 percent in April, and they spent 19 percent more per order than Android users.
http://www.auctionbytes.com/cab/abn/y11/m12/i22/s02 |
|
