07/30/10

Atomic Mall's item view page got a fresh makeover this morning, with several enhancements and updates. The main goal was to clean up the somewhat disorganized area around the item price and listing details, and give shoppers a more clearly defined set of tools and product info for a more intuitive shopping experience. I think this goal has been achieved! Take a look:



Changes:

1. New banner depicting vintage computing as a way to show how far society has progressed technologically in a short period of time. I chose a Commodore computer because it was my first, and let's face it -- old stuff is just cool.

2. Side tabs for easy submission of items to BeatMyPrice, as well as sharing noteworthy listings with your Twitter and Facebook friends.

3. Auto-Emailer function to submit listing details (with photo) to anyone's email address. This handy tool can also be used with sold out and inactive items to send an email notice to shoppers when the item becomes available for purchase.

4. "Buy Now" call to action tab displays all relevant listing information in the action window for shoppers interested in making an instant purchase.

5. "Make an Offer" function is now integrated into the page instead of a popup window. The tab displays an updated version of our Offer form in the action window, allowing shoppers to send participating merchants a lower price offer for their item. As before, the seller may then accept the offer, decline it, or respond with a counter-offer.

6. "Auction" tab reserved for future use. Click it and enter your email address to be notified when auctions are up and running!

7. Action Window shows listing information relevant to the view selected: Buy Now, Make an Offer or Auction. This view will change instantly (no page reload) depending on the tab selected. It is also "smart" in the sense that a shopper's tab choice will follow them from item to item until they change it.

8. Fave button made more prominent and also smarter, so that a logged out member will return directly to the product page they're viewing after they click it and follow the login link.

9. New "Buy it Fast" checkout option. This completely bypasses the cart system and takes a shopper directly to the order form, with a quantity of one at the advertised buy price. For buyers only interested in a single piece order (85%+ of all sales), this purchase method will reduce clicks and save time. It's also smart, so that a buyer with an item (or items) in their cart, will still have those items right where they left them after their Fast Buy is complete.

10. Store policies, ship methods, product attributes and warranty information now shown through clickable tabs for quick viewing.

As well as the new functions and look, the page weight was reduced by removing some javascript and obsolete code, so you should notice faster load times.

I hope you enjoy it, and more importantly I hope our buyers enjoy it! As with any upgrade, please don't hesitate to post your comments, concerns, suggestions and lottery predictions.

Cheers!
-MZ

The new features looks nice. It is good to now that the owners of a site are always adding features and updates to the site.

So are you getting close with Auctions? The new auction tab looks interesting. I also like the new tweeter and facebook buttons. All in all, it is a pretty nice improvement and the old pages werent bad to begin with.

My lottery numbers are 360 (my suggestions for the Daily Number).

PatchDog wrote (View Post): › So are you getting close with Auctions?

We're getting closer. I don't predict dates but I just told Ina @ AuctionBytes that I'm not comfortable having a non-working Auction tab on my site for very long.

AtomicMall.com wrote (View Post): › I'm not comfortable having a non-working Auction tab on my site for very long.

Neither am I.

Is this the previously oft whispered about, never acknowledged, highly anticipated, option #4?

Nice job on the View page, BTW.

sciencefare wrote (View Post): › Is this the previously oft whispered about, never acknowledged, highly anticipated, option #4? Nice job on the View page, BTW.

You know SF, option #4 has gone through so many different iterations in my head since I first mentioned it to you that I don't even really remember what the original idea was. Let's call this "option # 3.5".

AtomicMall.com wrote (View Post): › option #4 has gone through so many different iterations in my head since I first mentioned it to you that I don't even really remember what the original idea was.

Ok, but does your world-famous Office Depot legal pad remember what some of the earlier iterations were?

Angelsong777 wrote (View Post): › Ok, but does your world-famous Office Depot legal pad remember what some of the earlier iterations were? [/font][/size][/color][/b]

OMG I should show you that poor thing sometime. Between all the coffee cup stains and the doodles that having nothing at all to do with ecommerce or AM, it's a wonder anything got done.

But yeah, I'm sure it's in there somewhere.

AtomicMall.com wrote (View Post): › Angelsong777 wrote (View Post): › Ok, but does your world-famous Office Depot legal pad remember what some of the earlier iterations were? OMG I should show you that poor thing sometime. Between all the coffee cup stains and the doodles that having nothing at all to do with ecommerce or AM, it's a wonder anything got done. But yeah, I'm sure it's in there somewhere.

I would love to see that, it's a true piece of history. It even inspired me to use an Office Depot legal pad for daily miscellaneous brain spillage. It does reduce my disorganization some having a lot of random brain spillage confined to one area instead of many different pieces of paper, and it's in chronological order so I can easily refer back to any previous brain spillage as needed ....

Mike is one of the most passionate site owners I have witnessed. Always thinking of ways to improve the buying and selling experience. I love the new look. Looking forward to the new changes in the future regarding auctions though I do prefer BIN, but should bring more growth to the site. I know many sell at various sites but AM is definitely one I would highly recommend using my experience with it and after using 4 different sites in the last couple years, is the one I call my primary home.